Weekly Digest || Sunday, 13 April

Ok, you’ve waited all week for this.

It’s your Sunday Digest. You know, your chance to catch up on everything that’s happening in marketing right now (because, really, who can keep up?). So grab a seat, put your feet up, and enjoy.

- Charlotte, Editor ♡

THIS WEEK’S DEEP DIVES

10 Ways to turn posts into profit (because 1M on the 'gram but 0 in the bank is not the way to go)

You can’t pay the rent with likes—if your content’s getting engagement but no sales, something’s broken. Here’s 10 tips for turning attention into actual revenue, from better CTAs to DMs that convert.…[Read more]

How to localise your marketing (without a massive budget)

Localisation isn’t just about translation—it’s about making your brand feel at home in every market. Find out how to do it well (even on a budget), with lessons from big wins, epic fails, and DIY tactics you can steal… [Read more]

3 things Bratz does better than you (psst—it's not just nostalgia)

Bratz dolls are the bold, boundary-pushing icons of pop culture—more than just nostalgic toys, they're redefining cool with their viral social media presence and unapologetic attitude…[Read more]

A marketer's survival guide to tariffs, tumult & trouble

Marketing budgets are getting slashed as economic uncertainty rises—but that doesn’t mean we’re all doomed. Here’s how to pivot fast by refocusing on retention, doubling down on owned channels, and framing your work as business-critical.…[Read more]

How to do Easter marketing without being lame as hell

Ditch cringe-worthy Easter marketing clichés and learn how to create seasonal campaigns that are fresh, authentic, and actually resonate with your audience without selling out…[Read more]

When brand becomes identity

Brand loyalty has evolved into full-blown identity adoption, where logos, lingo, and lifestyle choices blur the line between preference and personality. The most powerful brands don’t just sell products—they sell stories people want to tell about themselves…[Read more]

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